About Me
I am a seasoned Product Designer with extensive expertise in UX/UI design and a T-shaped skill set that allows me to tackle a wide range of challenges. I take ownership of the entire design process, from research, strategy and ideation to execution. What sets me apart is my diverse background, which enhances my ability to deliver thoughtful, user-centric solutions.
I thrive both as a sole in-house designer and as part of larger design teams. With extensive experience across startups, scale-ups, and corporate environments, I confidently adapt to different team dynamics and business needs.
Throughout my career, I have been a process-driven professional, collaborating closely with product managers and engineers in agile environments to build impactful products.
My adaptability and versatility enable me to switch seamlessly between roles and perspectives, making me a well-rounded designer who can address the evolving needs of users, stakeholders, and cross-functional teams.
I am motivated by a deep sense of purpose and strive to make a positive change through my work.
My Approach to Product & UX
Strategic Thinker
I don’t just design interfaces - I lead with intention and prioritise impact over effort. I drive efficiency and align efforts with both company and user goals to deliver meaningful results.
Process-Driven
I use data and proactive planning to improve decision-making processes. I bring structure to complexity, taking initiative in resource allocation to optimise workflows and keep things organised.
Strong Collaborator
My transparent approach builds credibility across teams, enabling me to drive discussions and influence outcomes. I am recognised for fostering alignment that makes collaboration more personal, engaging, and effective.
Problem Solver
I anticipate challenges and adapt quickly, to produce impactful solutions. My proactive mindset drives me to improve processes while ensuring high-quality execution in fast-moving environments.
My UX Toolkit
🎨 Design
- Figma
- Whimsical
- Miro
- ZeroHeight
🔍 Research
- Google Analytics
- Contentsquare
- Airtable
- A/B Tasty
👩🏻💻 Day to day
- Jira
- Confluence
- Slack
- Notion